What is rebound rate? What is the reason for the high rebound rate?

What is rebound rate? What is the reason for the high rebound rate? What are the main reasons for the high rebound rate?

Bounce rate is the percentage of users who visit your site through a search keyword and then leave after one page. seo services singapore Bounce rate is an important metric of website analytics, often used to evaluate the user experience of a website, and can be used to guide the improvement of websites and pages. The higher the bounce rate, the less attractive the site will be to visitors. When the bounce rate reaches a certain level, the site needs to be optimized or updated.

What accounts for the high rebound rate?

1. The response speed of the web page is too slow or cannot be opened

The slow development of web response will cause enterprise users to wait impatiently for information, leading to the main problem of ranking decline sooner or later. If we can't move to a better server by analyzing some of the important reasons on the website, how can we improve web response? Our teachers can transfer large files and pictures to cloud storage or cloud accelerated remote calls, so that students can greatly improve the response speed of web pages.

2. The page quality is too low

This development situation is more embarrassing when the content is of low quality and the relevance and user information search topic do not match, so it is necessary for our country to improve the relevance, improve the quality of teaching content and service, highlight the focus, and the irrelevant can be learned as another topic to do the page.

3. The website content quality is too low

Most obviously, most of the content on the site is not what the user wants to see, so once the user sees it, they are not interested. As a result, the user immediately closes the page and leaves.

4. The experience of the website to the user

The user experience of the website can be analyzed from the following points: the level of the website, breadcrumb navigation, the overall economic structure of the website, the correct jump between the businesses linked to each management page of the website, and whether it is necessary to set up 404 pages in the website design.

5. Whether the website has pop-up ads

Pop-up ads on websites are the last thing users want to see. If pop-up ads occupy a high area and appear frequently, users will quickly close the site, which increases the bounce rate of the site.

High rebound rate Solutions:

First, improve the quality of the content of the enterprise website.

The most common problem is that the content of the web page is not what the user wants, which requires us to be able to do a good job of the content of the corporate website and update some content that is really useful to users.

Second, add related articles

Adding related article modules to each article increases the weight of the site and also allows users to quickly find relevant articles, improving the user experience and reducing the popup rate of the site.

Third, look at the downstream site of the site.

Each site will have an outbound link. Maybe the user clicked on the outbound link. Find the outbound links to your website and analyze them. This may be because the content of the outbound links is attractive, or it may be because the user inadvertently clicks on them.

Fourth, the speed of the website

Increase enterprise server speed, reduce flash, and optimize the design screen.

Fifth, link the anchor text appropriately.

Appropriate anchor words can also greatly reduce bounce rates. As long as a word is valuable or needs to be explained, there must be a corresponding anchor word.